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How Starting A Spa Business Can Transform Lives

November 20th, 2009 Leave a comment Go to comments

The idea of starting a spa business and owning our own health spa arose from three main motivations: to let people know about the benefits of living a healthy lifestyle, working in a truly stimulating, beautiful environment and the freedom one gets by being your own boss.  The fact that one can, if successful, earn a good income was clearly not overlooked but is indeed the most uncertain issue as it depends on a number of influences, which one can only partially or not control at all (e.g. a general economic crisis).  In contrast, the first three facts will always be part of your lifestyle as a spa owner and are there to stay! Let’s look at those a bit more in detail.

The origins and milestones of the development can be found HERE

I was lucky enough to learn healthy living from my father who inspired me after my teenage years to follow in his tracks. The mere fact that he conquered the dreaded aging with his active, high quality lifestyle far into his eighties motivated me finally to plan and implement the holistic health spa idea, together with my wife. She had experienced the opposite with her father: his untimely death in his early sixties, which was clearly linked to a much less healthy living pattern.  Teaching our guests the three pillars of good health “Optimal nutrition”“Regular, situation adapted exercising” - “Mindful relaxation”, all based on my deeply rooted conviction – very different to acquired theoretical, literature knowledge! – of the benefits of healthy living, always gave me a feeling of making a valuable contribution to society. In the majority of cases, this feeling was amplified by happy and regularly returning guests.

Click here for exploring our eBook “Spa Success Strategies”

To live and work in a health spa is certainly a privilege, in spite of all the hard work it requires to get and keep the place in top shape.  The smell of aroma oils and the sound of spiritual music in the rooms and relaxation areas, the availability of herbal teas and light snacks and salads throughout the day, and the possibility of enjoying inhouse fitness center, sauna annd steam bath (and even a massage from time to time), which employer can compete with such an environment? Strangely enough, not all staff members did always appreciate these privileges.  Although such applies mostly to the younger ones who had not yet experienced other work places.

There is no need to say too much about the value of personal freedom, when being your own employer.  Any spa or salon of whatever size offers this freedom of making your own decisions, and it is my believe, this fact on its own is worth to create such a place, if you are attracted by health and beauty matters.  Yet freedom is inherently linked to responsibility – two different sides of the same medal! – , which one should not overlook: responsibility towards clients as well as staff.  It is very obvious that only when such responsibility is taken seriously by the owner, a spa operation can be successful in the long run as the image of the establishment is directly proportional to the responsibility practiced by the owner(s).

The chapter  “Guest Services” of the ebook is accessible here.

In conclusion, the day I knew that I would dedicate all my energy to creating my health spa vision and actively starting into my spa business was the beginning of an incredible challenge, well knowing that the rewards one day will by far exceed the blood, sweat and tears needed to make the business a success story.

If you would like to learn about the 7 strategies for a successful spa operation, we invite you to subscribe to our mini e-course on the right sidebar. As our appreciation for your interest and subscription, you will receive the spa planning and benchmarking software, which are part of our eBook “Spa Success Strategies”, completely free of charge for immediate download.


 How Starting A Spa Business Can Transform Lives


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©Copyright Axel Brandt 2009